In 1991, Gary Michelson founded Liberty Wire & Cable with a plan, only one employee and a dream. He began by selling bulk cable and within a year was growing his team as well as his reputation for quality products.
Early on in this venture, a home remodeling project presented Gary with his first idea for a revolutionary product innovation. In every room of the home he observed many cables, each with a different purpose but all of them were the same color.
Gary identified a need to differentiate cable function by color and soon an industry standard was born. At the very next CEDIA Expo, Liberty presented colored cable with a durable, flexible and easy-to-pull jacket that became a game-changer for the industry.
By 1998, Liberty began exporting and continued to expand its range of products to include pre-mades, connectors, custom or stock plates and panels, tools, racks and power management solutions.
Liberty then entered the broadcast market and quickly became a trusted cable supplier for World Cup Skiing in 2000 and 2001, and the Olympics in 2002.
In 2006, Liberty Wire & Cable was acquired by Communication Supply Specialties (CSC). Shortly after, both companies were acquired by WESCO International, a Fortune 500 Company. WESCO ranked among the Top 4 companies on Fortune Magazine’s annual list of the World’s Most-Admired Companies in the Wholesalers: Diversified Category.
In 2010, with WESCO’s strong backing and resources, Liberty Wire & Cable became Liberty AV Solutions, coinciding with the expansion into digital solutions and maintaining its reputable Liberty Wire & Cable products. Liberty AV Solutions carries several brands of professional installation products including plates, panels, analog and digital devices, as well as rack and power management solutions.
Staying true to its origins, Liberty continues to develop and broaden its line of cable in order to provide installers with the products they need to get the job done right and on time. Liberty offers a steady stream of innovation and a number of value-added services with customer-focused solutions which make it your best choice as a full-service business partner.
Liberty AV Solutions provides the following products, services and so much more:
- Bulk Cable
- Custom Assembled cables
- Pre-Made cables
- HDMI cable solutions
- Connectors & Adapters
- installation Accessories
- Professional tools
- Power Management
Liberty AV Solutions has an unparalleled momentum for growth and innovation, with a strong position at the forefront of the AV industry and the backing of WESCO International. Their dedication to the industry as earned the trust, respect and confidence of the largest firms in the Pro AV Industry. A dedicated, knowledgeable team is waiting to assist before, during, and after your next install.
